PubVisual EngageEngage layers approved smart nuggets into your scientific story: knowledge checks, expert answers, deeper dives, and next steps physicians can take right where interest peaks.
of pharma executives are satisfied with their engagement strategy
of HCPs agree it meets their needs
Deloitte · 190+ HCPs · 50 pharma executives
Both sides are being honest.
The content went out. It was opened. Every box got ticked.
But a static page gives an interested physician nothing to do with that interest.
Smart nuggets inside the story: physicians explore deeper, request the paper, book time with your MSL, in the moment they care. Interest gets somewhere to go before it expires.
See the moments in action ↓In the field with medical and brand teams at
Even a brilliant film is linear: same order, same depth, decided before anyone presses play. The physician watches, the credits roll, and the science is over.
Engage changes what the play button means. The story asks questions, answers them, and opens doors while the science is still on screen.
Every nugget ships inside the approved story. Click through the screens, or let the reel run.
A quick question at the exact moment the data lands, so the takeaway sticks before the story moves on.
All of it approved before it ships. Each one answers the question the physician already has, right where it comes up, so a good read turns into a real next step.
60+ studies, side by side: why your best science never reaches the physicians it was written for, and what the evidence says actually works instead.
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Action nuggets
Every Engage build ships with approved smart nuggets waiting where attention peaks. No forms bolted on at the end; the door opens mid-story.
The full paper, posters, and reprints, requested in one tap.
A one-to-one on the data, when a question comes up.
An expert clip on the exact section they are reading, one tap away.
The full safety picture as its own branch, ready when they ask for it.
A moment to test the takeaway before the story moves on.
The key points as a take-away, kept for the next patient it applies to.
No dead ends. When a question or a want shows up, a nugget is waiting for it: ask, request, book, keep exploring.
Dr. Hana PetrovaPulmonologist · reading tonightThe physician steers, start to finish. Every step is theirs to take, or leave. Nothing happens they didn’t choose.
“It was the first piece we ever sent that physicians could ask something back.”
Thirty minutes, one real example from your therapeutic area, and every interactive moment live on screen. Built to move through your review, not around it.
Knowledge checks, ask-the-expert answers, term decoders, reference libraries, deeper-dive branches, and action nuggets like requesting the publication or booking time with an MSL. Every nugget is approved before it ships.
No. Engage is not an analytics layer, and we do not track opens, reading time, or attention. Nuggets are actions the physician chooses to take: ask, request, book, explore. What they read stays theirs.
No. Nuggets are modules inside your approved core, built for MLR from the first frame, so they go through the review you already run, structured for your Veeva workflow.
Yes. It runs alone on any approved story, and it gets stronger with the others: moments can wait at any Smart Pathways station, and expert clips from KOL sit one tap from the data.
HCP portals, approved email, congress screens, and the MSL’s iPad. One approved core follows the publication wherever it already goes.
