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The leave-behind
Mechanism of action
How the drug engages the target
Handed to the physician between patients
For Pharma Marketing Teams

Give your reps something that explains itself.

Dense trial data is hard to walk into a room with. PubVisual turns your approved publication into a video story so clear your reps don’t have to be the expert in it, and the physician gets it in the few minutes she actually has.

Her day, by the numbers
18 minutes

the average primary care visit

Neprash et al · Medical Care · 21 million visits

26.7 hours

what one day of guideline recommended care would take

Porter et al · J Gen Intern Med

Whatever you send a physician lands in the cracks of that day.

Dense data does not click in a crack. It gets deferred, then forgotten.

Content that respects her time gets her time.

So the content does the explaining

The science explains itself before anyone knocks.

Two minutes when that is all she has, the full picture when she wants it. Dense trial data becomes something a busy physician actually clicks through. And your reps walk into questions, not confusion.

See what a campaign moment looks like ↓

In the field with brand teams at

Pfizer Moderna Novartis Roche AstraZeneca Takeda Biogen
The congress arc

Congress, before, during, after.

The same approved story works the whole meeting, and keeps working when the hall empties.

Before
The journey opens early

Approved email carries the story ahead of the meeting, so physicians arrive already curious.

During
The booth runs the story

The screen starts the journey, and the congress sign-up nugget waits inside it.

After
It keeps working

Physicians finish at home, on their own route, with the full paper one tap away.

At meetings like ESMO ESC ADA EULAR ASH
Not sure where to start?

What we turn into video, pre-launch through launch.

Bring any of these, or something we haven’t listed. If it’s approved science, at any point in the brand’s life, it can become the story a rep hands over.

Mechanism of action

How the molecule engages the target, made visual enough to explain itself.

Clinical trial results

The endpoint, the design, and the outcome, in the order a physician actually reads it.

Treatment guidelines

What changed in the guideline, and what it means for Monday’s patients.

Protocols & dosing

Titration, timing, and the practical detail that gets asked about most.

Real-world evidence

How the trial holds up outside the trial, in the patients your reps actually see.

Congress data

The poster or the podium moment, built to keep working after the hall closes.

Pre-launch readiness

Get the field and the first physicians oriented before the launch date, not after it.

Launch films

The story that introduces the brand, built to run everywhere on day one.

QOL sessions

Quality-of-life and patient-reported outcomes, made as tangible as the clinical endpoint.

Roundtable discussions

The advisory board or panel conversation, kept alive for physicians who weren’t in the room.

Smart nuggets

Every piece carries its next step.

Campaign content that opens doors mid-story, with every nugget approved before it ships.

Request the publication

The full paper, posters, and reprints, requested in one tap from inside the story.

Congress sign-up

The symposium seat or booth visit, booked at the exact moment interest peaks.

Watch the expert’s take

Recorded expert commentary, one tap from the data it explains.

“We stopped arguing about which version to send.”
Brand Director · Dermatology
Book a demo

One launch. Every physician’s version of it.

Bring us the publication behind your next campaign. In 30 minutes we will sketch the routes it could carry. Built to move through your review, not around it.

Questions

Frequently asked questions

Yes. One approved core follows the publication everywhere it goes: approved email, HCP portals, congress screens, and the iPad in the MSL’s bag.

It is built for them: modular, version-controlled, every claim mapped to its approved reference, structured for review inside your existing Veeva workflow. One review covers what used to take five.

No. The experience runs where they already read: the browser, the inbox, the congress screen. Nothing to install, nothing to log into first.

Everything. Your visual identity and your approved claims carry through every route; the system underneath is ours, the story stays yours.

The approved publication behind the campaign, and whoever owns the review. We map the routes and build the modules; your process runs once.