Explainer videos sound like a complex theme for one to tackle about pharma topics, right? Well, it doesn’t have to be that…
Read More
When looking at their HCP audiences, pharma marketers have to acknowledge that the information from trusted medical…
Customer-Centric Approach in Pharma: Why Pharma Marketers Must Adopt It Immediately Within the pandemic landscape…
In a world moving closer to a post-COVID era, it is important to continue to learn and educate oneself on the latest…
Patients’ expectations for their engagement with healthcare providers and pharma companies The pandemic brought with…
No doubt that during the pandemic in 2020 telehealth (or telemedicine) had a major boom, as people looked for remote…
Pharma’s growth relies not only on medical professionals but also on patients. Gen Z is a part of these consumers…
Forget the old idea that video marketing in pharma doesn’t stick. 2022 is the year in which many companies are taking…
Pharma’s urgent need to become more customer-centered was brought to light with Covid-19 in the picture. In a…
With the pandemic situation, a sense of urgency arose. As face-to-face interactions started to have limitations, all…
