Thanks to the last two years, a change came into place when it comes to digital health. In response to COVID-19…
In the quest to deliver seamless CX to the audiences, pharma companies can achieve 1.8 times faster revenue growth…
The information era we’re in drives us to a variety of choices based on data we have access to. In this sense…
The pandemic pushed forward the settings for digital healthcare. The fast pace adoption of technological advances will…
“Transparency”: a topic of conversation and heated debate particularly in the pharma industry. Many people depend…
HCP education is now more important than ever. Physicians seek in their interactions with brands an experience of value and…
One of the marks left by the pandemic on the pharma industry propelled the rise of Omnichannel marketing. With this…
Looking at the latest numbers, conclusions for improvement can be reached. Through this, knowledgeable decision…
In 2021, 70% of HCP in the U.S. were digital natives. This digitization has shifted physicians’ expectations toward business…
Customer-Centric Approach in Pharma: Why Pharma Marketers Must Adopt It Immediately Within the pandemic landscape…