Content is the bridge between brands and audiences. It adds value and credibility to a company’s marketing efforts…
Patient Support Programs (PSPs) have become pivotal. They bridge gaps between service and consumers’ external and…
One of the main focuses of pharma companies throughout their activity is the improvement of communications….
Thanks to the last two years, a change came into place when it comes to digital health. In response to COVID-19…
In a hyper-connected digital era, marketers are seeking to increase brand awareness. At the same time, they…
In the quest to deliver seamless CX to the audiences, pharma companies can achieve 1.8 times faster revenue growth…
The information era we’re in drives us to a variety of choices based on data we have access to. In this sense…
The pandemic pushed forward the settings for digital healthcare. The fast pace adoption of technological advances will…
With the increasing digitalization of pharma, it’s no wonder that virtual interactions came as a welcoming novelty for pharma…
The pandemic scenario shifted the way Medical Affairs (MA) engage with stakeholders. As a matter of fact, it became…